• Identify the key components & integration of the Balance Sheet, Income Statement, & Statement of Cash Flows
• Grasp fundamental accounting concepts such as journal entries & the double-entry
• Define & distinguish between Gross Profit, Operating Profit, Net Profit, Cash Flow &
Profitability
• Analyze your profitability by using tools & financial data to assess & interpret your company’s profitability & financial health
• Understand the operating cycle & how it influences liquidity & profitability
• Apply accounting & financial analysis concepts learned in this session directly to one’s own com- pany for real-world insight